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Web 2.0 Security in the Spotlight

With more and more attention being payed to the security side of Web 2.0 functions and websites, new solutions are being tested and inspected by industry leaders. Recently, the Chief Information Officers Council announced that it would be investigating new ways to secure the gaps in Web 2.0 usage among employees. For more information, read the article.

What's a Webinar? How does it help?

Greg Crandell talks about a way to get the word out.

If you've been in the business world as long as I have, you know all about seminars. The long trips, the continental breakfasts, the flurry of business cards - it becomes second nature after a while. So when DigitalMailer began working on ways to bring clients together online, the Webinar stood out as a terrific option. Webinar is just a fancy word for Internet conference. To put it another way, it's a seminar without the hassles typical of seminar planning. You don't have to book a concert space or boardroom, your attendees don't have to drive or fly to come listen in, and you can deliver all the supporting material right to the observer's screen.

"But can't anyone just pop in and take advantage of our good advice?" you ask. Not if you don't invite them. Webinars, like seminars, can have limited seating if you choose. Even better, if you have certain pieces of information to record, you can save it and distribute it later on to clients or customers that take an interest in your work.

What could your business do with a Webinar? To find out, contact us at info@digitalmailer.com

Who are you talking to? Why it's important not to be exclusionary while marketing online.

by Ron Daly

In our previous posts about trust and money online, we discussed how the nature of online spending/trading of information is changing across the globe. Perhaps the most impressive aspect of the changing nature of online trust is the fact that no one group is excluded.

Bad News is Good News : Making Customer Negativity Work for You

Ron Daly talks about how bad feedback can mean better business.

Every good businessperson is aware that your credibility is a cornerstone of growth. A company is only as effective as its reputation allows, and getting a negative stigma can be fatal.

So, what to do when people start responding negatively to your company? Say your blog is suddenly clogged with a glut of negative feedback and poor reviews. What about your message boards and e-mail systems? When the internet equivalent of an angry mob shows up, how do you make it better?

Michael Sebastian's article on Ragan.Com is all about taking the negative and making it into something positive.

More on Mint.Com - Part 3 of a Special Series on Web 2.0 and Security

In writing our series on Web 2.0 and security, we searched for other articles and opinions on the subject. Here's what we found:

"Think Smarter", a blog, featured an article full of questions for the powers-that-be at Mint.com (click here).

The folks at WorkHappy got an interview with Mint.Com founder Aaron Patzer (click here).

A peek at Mint's TechCrunch honor (click here).

There's plenty of questions, needing plenty more answers. From this story comes the idea of trust and the changing nature of the Internet. When it comes to information, what are you willing to give to a website? How secret do you keep your passwords, and do you change them often enough? How often do you buy online, and when you do, what do you do to protect yourself from ID theft?

We want to hear from you. Feel free to e-mail Jimmy, our Blog Coordinator, at jmarks@digitalmailer.com, and answer the question: How Much Do You Trust the Internet? Or, leave a comment below.

Responding to "Caveat Emptor": Part 2 of a Special Series on Web 2.0 and Security

Rob Banker lets off a little steam...and talks about the flaws with the current state of authentication.

This post was spawned by an article that I found interesting and I felt the need to start writing. Unfortunately for you, I have no idea where this post is going to end. I know where to start, though -- the article (click here to read) that Jimmy mentioned last week - which stated that new social finance sites were by nature insecure - is so uninformed and ignorant, that I can only assume that it was written out of pure fear of a business model they don't understand. I'm going to spend the rest of this post trying to figure out why this annoys me to the extent it does.